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Niketown, 236 Oxford Street, Fitzrovia, London W1C 1DA




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    The Courthouse Hotel London

    The Courthouse Hotel

    from £141 26% off
    19 - 21 Great Marlborough Street, W1F 7HL 2 minutes walk from

    A swimming pool, spa, fitness room and a range of meeting rooms have been sympathetically accommodated within this historic 5-star Soho hotel. A Grade II listed More

    No 5 Maddox Street London London

    No 5 Maddox Street London

    from £188 38% off
    5 Maddox Street, W1S 2QD 3 minutes walk from

    Edgy, urban and very hip, these distinguished apartments are a shopper's seventh heaven. Located near Regents Street, Maddox Street is a stylish sanctuary of tranquility offering More

    Langham Hotel London London

    Langham Hotel London

    from £180 30% off
    1c Portland Place, W1B 1JA 3 minutes walk from

    A lavish £80m refurbishment reasserts the brilliance of this Victorian hotel first opened in 1865 - the first grand hotel in London and possibly the most More


    HotelMap for Niketown


    Niketown hotels title=
    Every swoosh-lover’s dream – the UK’s flagship Nike store is the only place in the country to see the omnipresent sports brand’s full range all together.

    As the name suggests, the shop is a concept ‘town’. Buildings, each housing a specific sport, surround a central square, the store’s focal point. In its centre sits the core – a 3-storey high, 360° projector screen – which springs to life every 20 minutes; as window blinds are snapped shut, customers are barraged with a menagerie of sporting images.

    Niketown likes to think it’s more than just a shop; each week they put on special events, athletes come in for interviews, they even organise a running club. Since opening in summer 1999 it’s become a London landmark, at ease in the heart of the West End.

    With 70,000 square foot of shopping space they manage to fit everything in, and more besides. The store boasts the largest women’s sports clothing and footwear area in Europe.

    Niketown images


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